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How to set up postback with Voluum

Updated this week

Step 1: Log into your RollerAds account and go to the Tracking tab

Step 2: Copy the postback URL (you'll need it to set up tracking)

Step 3: Access your Voluum account here

Once logged in, navigate to the Traffic Sources section and click the New Traffic Source button.


Choose RollerAds from the options list and select Load Template.

Voluum will automatically fill in all the required traffic source configurations.

Note: Be sure to update the template postback link in the “Passing conversion info to traffic source” field by inserting the postback URL you copied from RollerAds' Tracking tab there. The final link should look like this:

Click Save, and the traffic source will be ready to use!

Step 4. Set up the Campaign with RollerAds

Log in to your RollerAds advertiser account, click the New Campaign button, (or edit one of your existing campaigns in the Campaigns tab).

Copy the Campaign URL with all parameters from Voluum and paste it as the Target URL for your campaign in RollerAds.

If you have problems setting up the S2S conversion tracking, please get in touch with us via RollerAds in-platform chat.


In case assistance is required from Voluum, feel free to check Documentation and Support on their side.

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