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What are campaign statuses?

A quick guide to what each campaign status means.

📝 Draft

The campaign is saved but not submitted for review. You can edit creatives, targeting, and settings before sending it for moderation.

⏳ Moderation

Your campaign is under review. Moderation usually takes up to 4 hours during business time (9:00 AM–1:00 AM (9:00–1:00) UTC+4 / 5 AM–9 PM (5:00–21:00) UTC). No need to contact support during this time unless it exceeds that window.

✅ Active

The campaign is approved and running. Traffic delivery is active and stats update in real time.

⏸️ Paused

The campaign was manually stopped.

You can resume it anytime. A few clicks may still appear briefly due to ad system delays.

🗄️ Archived

Automatically archived after 30 days of inactivity, or manually by you.

Archived campaigns can't be reactivated but can be duplicated.

❌ Declined

The campaign didn't pass moderation due to policy or content violations.

Declined campaigns can't be edited or duplicated. Review the issue and contact our support team via the in-platform chat or email ([email protected]) if you'd like a recheck.

🛡️ Malicious

The campaign was flagged for security risks (e.g., malware, phishing).

Always verify links with VirusTotal or Google Safe Browsing before submission. Malicious campaigns can't be duplicated; contact our support for a review if flagged by mistake.

🛑 Stopped

Automatically halted due to technical issues (e.g., broken redirect, unavailable landing page, or tracking error).

Fix the problem and restart the campaign.

Which campaigns can be duplicated?

✓ Active

✓ Paused

✓ Archived

✓ Declined (Review and update the settings before launching the copied version)

Malicious campaigns cannot be duplicated. To relaunch them, create a new campaign after fixing the issue.

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