New campaign moderation can take up to 4 hours (from 9 a.m. to 1 a.m. UTC+4). This is the maximum time needed for the approval, depending on the managers’ workload. Every campaign is checked manually by our managers to avoid mistakes.
Once our compliance team checks and approves a new campaign, it will get traffic within half an hour. Our team checks images and texts on the creative, target URL, and compliance with our rules.
Some of the most common reasons for campaign declining:
Adult content
Audible campaign (sound is forbidden)
Phishing & malware
Politically sensitive content
Technical support
Misleading ads (a Sweepstakes creative leading to a Dating landing page)
Disgusting and repulsing creatives, materials, or landing page
Software auto-downloader
Drugs, CBD, alcohol, weapons, public safety threatening
Unskippable landing page: it must have an explicit closing button, otherwise it is banned
The campaign landing page doesn’t open
Should you discover a declined tag next to your campaign, contact our support team to find out the reasons.