Creatives are the visual elements (images and text) that users see in your ads. They are essential for capturing attention and driving clicks.
🖼️ Supported formats:
Icon: 192x192px (JPEG, PNG, WEBP)
Image: 360x240px (JPEG, PNG, WEBP)
Maximum file size: 10MB per creative
OnClick & Direct Click campaigns do not use creatives!
Creative sources
Custom creatives — Upload your own images by clicking 'Add more creatives' button in your campaign settings
Creatives Library — Browse proven, high-converting creatives
Autocreatives — Automated creative optimization (Software & Utilities only)
Best practices
→ A/B test multiple creatives: Never rely on just one design
→ Use clear, action-oriented text: Make your value proposition instantly clear
→ Test different visual styles: What works varies by GEO and audience
→ Monitor CTR performance: Replace underperforming creatives quickly